Suparatana Bencharongkul
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Suparatana Bencharongkul | |
|---|---|
| Born | |
| Occupation | COO of The Rakbankerd Group |
| Known for | Agricultural technology |
Suparatana Bencharongkul (Thai: ศุภรัตน์ เบญจรงคกุล) is a Thai agriculturist, lifestyle influencer, and the daughter of Boonchai Bencharongkul,a telecommunication tycoon.[1][2] As an agriculturist passionate about improving Thai agriculture, she combined farming knowledge with technology to launch several initiatives: the Farmer Info Application, Sabuymarket, Allbio, Farmmanyam, Rakbankerd Products, and Fulfilled. These initiatives aim to benefit farmers in Thailand.[3][4]
She received a Bachelor of Business Administration from the University of Kent in 2003 and an Executive Master of Business Administration from the Sasin School of Management of Chulalongkorn University in 2015.[5]
Career[edit]
Suparatana is the chief operating officer of Rakbankerd Group, which is part of the family-owned Benchachinda Group.[6][3][7] Her efforts are centered towards improving agricultural production in Thailand through the use of smart technologies such as artificial intelligence, unmanned aviation systems, and sensors, leading to higher yields per acre.[2][7]
Suparatana pioneered the use of smart technology in agriculture, particularly rice production, which is one of Thailand's main crops. The technology aims to get more production for farmers in Thailand.[6]
See also[edit]
References[edit]
- ^ "Like Father Like Daughter: Love and Passion for Agriculture". Retail News Asia. 2019-03-13. Retrieved 2019-06-10.
- ^ a b EBR, Editor. "From Lifestyle Influencer to Agriculture Pioneer |". The European Business Review. Retrieved 2019-06-11.
{{cite web}}:|first=has generic name (help) - ^ a b "Suparatana Bencharongkul, Daughter of Billionaire, Absorbing the Power of Earth, Creating Modern Agriculture". Forbes Thailand. 22 April 2019. Retrieved 2019-06-23.
- ^ "งานคือความสำเร็จในชีวิตลูกเจ้าสัวดีแทค "ศุภรัตน์ เบญจรงคกุล"". www.thairath.co.th (in Thai). 16 March 2016. Retrieved 2019-07-08.
- ^ "Ms. Suparatana Bencharongkul". Dusit Thani College. 2018-11-15. Retrieved 2022-01-05.
- ^ a b "Suparatana Bencharongkul With An Aim To Improve Farmers' Lives". Science Times. The Science Times. 5 June 2020. Retrieved 14 June 2020.
- ^ a b "ศุภรัตน์ เบญจรงคกุล ดีเอ็นเอสำนึกรักบานเกิด นำผลผลิตจากทุ่งรวงทอง ออนไลน์สู่โลกดิจิทัล". Praew (แพรว) – All Luxe You Can Reach. 2015-07-25. Retrieved 2019-07-08.