Daniel Sullivan (entrepreneur)
Daniel Sullivan | |
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| Known for | Founder, Temple Turmeric[1] |
Daniel Sullivan is an American entrepreneur and business executive. He is the founder of Temple Turmeric, an American beverage company known for its turmeric-based ready to drink beverages.[2] He currently serves as the company's CEO and spokesperson for the brand.[3]
Sullivan was a carpenter by trade as well as a health enthusiast.[4] He is a classically trained artist and studied different cultures while traveling the world.[5] He traveled to Hawaii in 2008 on a farming vacation.[4] He was in Maui on an organic farm where he realized that turmeric was the island's largest cash crop.[4] He snacked on raw turmeric during the day and upon returning to New York, founded Temple Turmeric (originally called Tumeric - Elixirs of Life) in 2009.[3][1]
Sullivan hired a chef to help create a drinkable turmeric juice or beverage that he then marketed locally. He soon thereafter hired additional chefs and a total of 20 employees to keep up with the demand for the drinks.[4] Sullivan led the company from sourcing 300 pounds of turmeric a year in its infancy to approximately 100,000 pounds per year by 2015, all obtained from the same farm in Hawaii.[6] He also led the company from local distribution to a national deal to supply Whole Foods Market with his company's products.[2]
Sullivan is a follower of kundalini yoga and has been interviewed and profiled alongside his products by business and industry media, including BevNET,[6] Crain's New York,[2] Entrepreneur,[1] Next Accelerator and more.[7]
References[edit]
- ^ a b c Dizik, Alina (26 July 2012). "How Entrepreneurs are Successfully Tapping into the Healthy Spice Trend". Entrepreneur. Retrieved 30 April 2015.
- ^ a b c Zimmerman, Eilene (27 January 2015). "Small vendors turn to the 'bank' of Whole Foods". Crain's New York Business. Retrieved 30 April 2015.
- ^ a b Oaklander, Mandy (2 April 2015). "Flavored water arrives en masse". Time.
- ^ a b c d Carr, Coeli (24 June 2011). "A Spicy Profit". Upstart BizJournals. Retrieved 30 April 2015.
- ^ "BevNet speaker panelists". BevNet. Retrieved 29 June 2015.
- ^ a b Craven, John; Latif, Ray (20 March 2015). "Video: One-on-One with Temple Turmeric's Daniel Sullivan". Bevnet. Retrieved 30 April 2015.
- ^ Miller, Allison (15 January 2015). "Entrepreneur Profile: Daniel Sullivan, founder of Temple Turmeric (formerly TurmericALIVE)". Next Accelerator. Archived from the original on 2015-04-10. Retrieved 1 June 2015.