Cerno LLC

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Cerno is a business based in Aliso Viejo, California, specializing in modern LED lighting fixtures that are designed and manufactured in the United States.

Cerno LLC
Industryindustrial design
manufacturing
furniture
LED lighting
FounderDaniel Wacholder, Nick Sheridan, Bret Englander
Headquarters22892 Glenwood Dr
Aliso Viejo, California, United States
Websitewww.cernogroup.com

History[edit]

The company was founded in Laguna Beach, CA in March 2009[1] by childhood friends Bret Englander, Nick Sheridan and Daniel Wacholder. One of their first projects which led to the founding of the company was a proposal for a large-scale LED light installation for the 2010 Winter Olympics. The project did not come to fruition due to Olympic budget issues, but the founders decided to continue growing their start-up business.[2]

Since Cerno first emerged in 2009 the company has grown from the 3 founders to a team of over 50 employees. Cerno has worked with many of the leading design and architecture firms in the United States and abroad. In 2011 Cerno's founders launched REVELITE. The Revelite arm of Cerno specializes in making extremely high-quality art lighting.[citation needed]

Cerno is a vertically integrated manufacturer, which means their entire process happens under one roof at their Southern California headquarters. Cerno's founders attribute their success to their cohesive process of designing, engineering, and manufacturing at one location.[citation needed] Their vertical integration allows for their products to be more fully resolved. Cerno is Latin word that means to resolve.

The company has been covered by both national and local media, such as eco-friendly consumerist magazine Dwell,[3] the Los Angeles Times,[4] and the Chicago Tribune.[5] "Despite its funky looking head, Sero is still all about form following function." said Michael Hsu, in an article he recently published in The Wall Street Journal.[6]

Collaborations[edit]

Cerno has branched out into collaborations with designers in other fields. In 2011, Cerno collaborated with the fashion designer Jesse Kamm to produce shades for Silva.[7] They have also collaborated with designer Frank Carfaro to produce the LED lamp Forma.[8][9]

Events[edit]

Cerno has attended various design trade shows around the country including ICFF,[10] Dwell on Design,[11] NYIGF[12] and Source LA. One of Cerno's accolades include the LED Award at from the LED Show in Las Vegas.[13]

In 2014 Cerno won the best lighting award at 3 prestigious design fairs. Cerno took home the honor of best lighting at WestEdge in Los Angeles, CA, BDNY in New York City and Dwell on Design in Los Angeles.

Notes[edit]

  1. ^ "Cerno". datanyze.com. Datanyze. Retrieved 9 June 2023.
  2. ^ "Blogger".
  3. ^ Cerno at Ford & Ching
  4. ^ Cerno Silva Giant
  5. ^ September 16, 2010 Founders presented with The LED Award in the Chicago Tribune [1]
  6. ^ LED Gaga: Illuminating new-generation lights—as warm as they are energy-efficient [2]
  7. ^ "What's New: Steady Kamm — by Melissa Walker — Foam Magazine Articles". Archived from the original on 2011-02-05. Retrieved 2011-07-08.
  8. ^ "DESIRON: Custom Modern American Furniture". Archived from the original on 2011-08-27. Retrieved 2011-07-08.
  9. ^ "Cerno | Forma LED floor lamp |". Archived from the original on 2012-01-11. Retrieved 2011-07-08.
  10. ^ "Cerno | ICFF". Archived from the original on 2011-06-05. Retrieved 2011-11-03.
  11. ^ "Latest Stories".
  12. ^ "Latest Stories".
  13. ^ "Welcome to nginx!". discussions.chicagotribune.com. Archived from the original on 9 July 2012. Retrieved 27 January 2022.