Alexia Guggemos

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Alexia-guggemos

Alexia Guggémos, (August 8, 1966) is a French art critic, curator, writer and digital sociologist.[1] The Art Gorgeous Magazine ranked her in the top 20 most influential women of the French art scene (2019).[2]

She writes on Le Huffington Post , 20 Minutes and is the founder of UNIK Art Magazine.[3][4]

She published several books about art, artists, and social media.[5]

Digital sociologist[edit]

After the creation of the Grand Prize of e-reputation in 2011 which allowed her to point out France's delay in the use of social media and to bring out the mechanics of marketing for art, Alexia Guggémos founded a monitoring unit called the Social Media Observatory (L'Observatoire Social Media).[6][7] Each year, it publishes a barometer of the artistic scene in the digital ecosystem.[8][9]

She leads experiential education actions like the Operation Art Students Week, to encourage art school students to make themselves known on Instagram. She participated in France in the development of Museum Week, the first social media cultural event which in 2019 mobilized six thousand cultural institutions worldwide.[10] In 2019, she published The Digital Survival Guide – Social media for the use of creators at Editions in Fine (Les Echos Group) in which she analyzes the power of social media.

Art critic and curator[edit]

After studying at the École du Louvre, directing the literary and artistic magazine Cargo, publishing artists' books, Alexia Guggémos trained in new technologies.[11]

In 1996, she created the Musee du Sourire (Museum of Smile),[12] the first virtual museum dedicated to smile in art, exclusively on the internet and without being housed in a building.[11] Dedicated to contemporary art, its collection is made of around a hundred works by around thirty artists such as, Sabine Weiss, Andres Serrano, Invader. Orders are regularly placed with artists, as with Madame Mo, who created an animation about the smile of Mona Lisa. For the museum's 20th anniversary, artist Christophe Weber has produced an interactive performance based on the paintings of Jean-Honoré Fragonard.[13]

General Delegate of the International Internet Film Festival (1999–2001), she was responsible for the selection of digital creations and led an interactive writing workshop at the Royal Saltworks of Arc-et-Senans. Photographer Mireille Loup created an interactive short film Une femme de 30 ans (2001). She curated exhibitions at Colette, in Paris, and on the Internet for the Opline Prize.[14]

She gives conferences on art and new media and was at the Centre Pompidou, at the Gaîté-Lyrique or at the Cube, the multimedia center of Issy-les-Moulineaux.

Member of the International Association of Art Critics (AICA), she is responsible for the development of digital. Nominated for the 2017 AICA Prize, Alexia Guggémos presented the work of Gilles Barbier. She has participated in several monographs including that of Catherine Ikam, and of the Franco-Haitian painter Hervé Télémaque, with whom she has published a book of interviews, Confidence.[15]

Writer[edit]

Alexia Guggemos has written several books on art, artists and social media.

To honor the memory of French poet Boris Vian, the Cohérie Boris Vian entrusted Alexia Guggémos the production of the event book celebrating in 2020 the centenary of the author of L'Écume des jours.[16][17] Boris Vian 100 ans in collaboration with Nicole Bertolt, representative of the memory of Boris Vian. She received an award for the book.[18]

In 2020, the Magazine Connaissance des Arts created a web-serie about art history based on her book « L’Histoire de l’art pour les nullissimes » (2017) (Art history for dummies).[19]

Books[20]

  • Le Manuel de No Big Deal, Interviews with philosophe Fabrice Midal (1999)
  • Histoire d'une collection, Éditions du Musée du sourire (2003)
  • Les Médias sociaux à l'usage des artistes, Éditions Thémistocle (2011, 2014)
  • Génération blogueuses, collective book, Editions du Chêne (2012)
  • Confidence – Entretiens avec Hervé Télémaque, Somogy Éditions d'Art (2015)
  • Hervé Télémaque, collective book, Editions Flammarion (2015)
  • Catherine Ikam, monographie, Éditions du Centre des arts numériques d'Enghien-les-Bains (2016)
  • L'Histoire de l'art pour les nullissimes, Editis (2017)[21]
  • Le Guide de Survie digitale – Les réseaux sociaux à l'usage des créateurs, In Fine Editions d'art, Les Échos (2019)
  • Boris Vian 100 ans, Hérédium (2020)[22]

Awards and distinctions[edit]

2020 : Prize of Jazz Book for her book Boris Vian 100 ans[18]

The Art Gorgeous Magazine ranked her in the top 20 most influential women of the French art scene (2019)[2]

References[edit]

  1. ^ "[Avant-Première] Dans la jungle des réseaux sociaux". Connaissance des Arts (in French). 2019-04-23. Retrieved 2020-05-08.
  2. ^ a b "20 Power Women Ruling the French Art Scene". TheArtGorgeous. 2019-02-21. Retrieved 2020-05-08.
  3. ^ "BLOG – 1 immeuble – une oeuvre: une nouvelle génération de promoteurs s'engage pour l'art". Le HuffPost (in French). 2019-08-28. Retrieved 2020-05-08.
  4. ^ "Pourquoi l'art contemporain est-il souvent ludique ?". www.20minutes.fr (in French). Retrieved 2020-05-08.
  5. ^ "Alexia Guggémos energizes the history of art". French Quarter Magazine. Retrieved 2020-05-07.
  6. ^ 93. Alexia Guggémos (L’Observatoire Social Media – Smiling People): Guide de survie digitale, retrieved 2020-05-08
  7. ^ "Space Invader, l'artiste français le plus populaire sur le Net en 2011". Libération.fr (in French). 2011-10-17. Retrieved 2020-05-08.
  8. ^ moreaux, agathe (2020-02-13). "Alexia Guggémos: "Ce ne sont pas forcément les artistes à forte notoriété numérique qui resteront dans l'histoire"". Le Figaro.fr (in French). Retrieved 2020-05-08.
  9. ^ ""Banane flambée". La chronique de David Lacombled". L'Opinion (in French). 2019-12-10. Retrieved 2020-05-08.
  10. ^ "#MuseumWeek: Celebrating Digital Museum Work in the Age of COVID-19". American Alliance of Museums. 2020-05-01. Retrieved 2020-05-08.
  11. ^ a b montsoreau, Admin. "MEETING WITH ALEXIA GUGGÉMOS 12 MAY 2018". Château de Montsoreau-Musée d'Art Contemporain (in French). Retrieved 2020-05-07.
  12. ^ iriscarlotti (2020-01-21). "3 questions to Alexia Guggémos, Smile Museum curator, France". MuseumWeek magazine, an international media by culture's folks!. Retrieved 2020-05-07.
  13. ^ "Les artistes du Musée du sourire réunis autour de Fragonard". fr.news.yahoo.com (in French). Retrieved 2020-05-08.
  14. ^ "Art meets robotics in Patrick Tresset's OPLINE Prize entry | Robohub". Retrieved 2020-05-08.
  15. ^ www.unitheque.com. "Confidence d'Hervé Télémaque. Entretiens avec Alexia Guggémos". Unithèque (in French). Retrieved 2020-05-08.
  16. ^ "BLOG – Boris Vian, le dixième romancier préféré des Français, fête ses 100 ans". Le HuffPost (in French). 2019-10-19. Retrieved 2020-05-08.
  17. ^ "il manifesto" (in Italian). Retrieved 2020-05-08.
  18. ^ a b "Académie du Jazz: Hugo Lippi prix Django Reinhardt 2020, Yes Trio ! meilleur album... – Les brèves – News – TSF Jazz". www.tsfjazz.com (in French). Retrieved 2020-05-08.
  19. ^ "Le saviez-vous ?". Connaissance des Arts (in French). Retrieved 2020-09-29.
  20. ^ "GUGGÉMOS Alexia – Archives de la critique d'Art". www.archivesdelacritiquedart.org. Retrieved 2020-05-08.
  21. ^ "L'Histoire de l'art pour les Nullissimes – Alexia GUGGÉMOS". www.pourlesnuls.fr (in French). Retrieved 2020-05-08.
  22. ^ "Editions Prisma – Livre Boris Vian 100 ans". www.editions-prisma.com. Retrieved 2020-05-08.
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