Rwazi

From Wikipedia, the free encyclopedia
Rwazi
IndustrySoftware
Founded2018
FounderJoseph Rutakangwa
Eric Sewankambo
HeadquartersLos Angeles
Websiterwazi.com

Rwazi, Inc. is a software company based in Los Angeles, California, that focuses on  market intelligence and consumer insights. The company helps multinational companies in understanding the global consumer market, especially, African, South Asian and Latin American consumer market.[1]

About[edit]

The company was founded in 2018 by Joseph Rutakangwa and Eric Sewankambo.[2][3] Their vision was to offer organizations access to consumer insights from global markets, especially in emerging regions of African market, that is cash-based due to mistrust on the banking sector. Around 90% of the African market's retails sector is cash-based, Rwazi wanted to present around a billion consumers of the Africa into a database for understanding the market trends.[1][4][5]

How it works[edit]

The data on the Rwazi is gathered by the residents, retaliers and consumers, of the locality, called mappers. Mappers gather data from the traditional retailers, the mappers turn even the offline business activities into online data on the Rwazi app for which they are paid.[6] Rwazi currently has around 50,000 mappers across Africa, South Asia and Latin America.[7][8] Companies subscribe to the Rwazi for getting the real time data regarding the business transaction.[9][10][11]

Funding[edit]

The company has recently raised $4 million led by Bonfire Ventures and backed by Newfund, Alumni Ventures and Techstars.[12][13]

Awards[edit]

References[edit]

  1. ^ a b Brock, James (2023-04-03). "Company Takes Pulse of Sub-Saharan Africa's Consumers". Los Angeles Business Journal. Retrieved 2023-10-14.
  2. ^ "Rwazi is revolutionising data collection with their on-ground network of mappers". Bizcommunity. Retrieved 2023-10-14.
  3. ^ "À Maurice, Rwazi utilise le big data pour révolutionner le marketing des petites et moyennes entreprises".
  4. ^ Africa, B. I. (2022-03-18). "Rwazi is creating opportunity for African youths through big data". Business Insider Africa. Retrieved 2023-10-21.
  5. ^ AITN (2023-03-24). "Rwazi lève 4 millions de dollars pour soutenir son expansion en Afrique". AITN (in French). Retrieved 2023-10-21.
  6. ^ Oluwole, Victor (2022-01-06). "5 apps that pay Africans real money for using them". Business Insider Africa. Retrieved 2024-02-29.
  7. ^ Nwanji, Ngozi (2023-04-10). "5 African Startups That Are Trailblazing In The Continent's Growing Tech Ecosystem". AfroTech. Retrieved 2023-10-22.
  8. ^ Nanalyze (2023-02-16). "Rwazi Brings Big Data to Sub-Saharan Africa - Nanalyze". www.nanalyze.com. Retrieved 2023-10-22.
  9. ^ Jackson, Tom (2019-08-14). "How Mauritius-based startup Rwazi promotes competition in the retail space". Disrupt Africa. Retrieved 2023-10-21.
  10. ^ correspondants, Les (2019-09-12). "[Made in Océan Indien] Rwazi: la start-up s'implante avec succès à l'île Maurice". FRENCHWEB.FR (in French). Retrieved 2023-10-22.
  11. ^ Brock, James (2023-04-03). "Company Takes Pulse of Sub-Saharan Africa's Consumers". Los Angeles Business Journal. Retrieved 2024-02-29.
  12. ^ Nnamani, Caleb (2023-03-24). "Rwazi raises $4m to penetrate emerging markets and offer insights". TechCabal. Retrieved 2023-10-20.
  13. ^ Nwanji, Ngozi (2023-03-23). "Market Intelligence Startup Rwazi Raises $4M In Seed Funding Round". AfroTech. Retrieved 2023-10-21.
  14. ^ "SA wins over half of the prize categories at Southern Africa Startup Awards finals". Ventureburn. 2019-12-02. Retrieved 2023-10-22.
  15. ^ "South African startups snag 8 awards at the GSA Africa regional finale". Ventureburn. 2021-12-18. Retrieved 2023-10-22.
  16. ^ "Rwazi Awarded 2023 Innovator in Trade by L.A. Area Chamber and World Trade Week Southern California Committee - ALX". ALX -. 2023-05-15. Retrieved 2023-10-22.