Sukrit Singh

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Sukrit Singh
NationalityIndian
Occupation(s)Entrepreneur, founder[1]

Sukrit Singh is an Indian entrepreneur and media person. He is the founder TCM Platform and co-founder of XP&DLAND.[2][3] He also founded the Geometry Encompass an event management company which later on provided brand activation services like events, radio, promotions, TV, films, outdoor, print, AV and internet.[4][5][6]

His venture XP&DLAND aims to help brands find their stand in the Metaverse.[7][8] Singh's TCM Platform organised the IPL 2023 opening ceremony with the 3D Drone presentation for the first time in history.[9][10][11]

As a media person with 20 years of experience, Sukrit Singh has organised sports events like 10 IPL opening ceremonies, Khelo India and South Asian Games.[12]

Singh was invites as the Jury member at Cannes film festival in 2014.[13] In fact, Sukrit Singh made the festival of devotion, Durgopujo into the world of metaverse. Singh's company XP&DLAND created computer-simulated 3D environment for the Durgo Pujo for its entry to metaverse and enables visitors to virtually tour the Puja Pandal.[1][2][14]

Singh partnered with Indian Singers Rights Association (ISRA) held a three-day concert 'Sangeet Setu' in which notable singers like Lata Mangeshkar, Asha Bhonsle, S P Balasubramaniam and K J Yesudas etc.[15][16]

References[edit]

  1. ^ a b "Metaform and XP&DLand announces Durga Puja celebrations to the Metaverse". The Statesman. 27 September 2022.
  2. ^ a b "Metaform and XP&DLand unveils Durga puja on metaverse called MetaPujo". Financialexpress. 24 September 2022.
  3. ^ "Sukrit Singh, former CEO of Geometry Encompass, to launch new venture The Platform - Exchange4media". Indian Advertising Media & Marketing News – exchange4media.
  4. ^ "BE Exclusive: Sukrit Singh quits as CEO Geometry Encompass - ET BrandEquity". ETBrandEquity.com.
  5. ^ "How Geometry Encompass is transforming its model, to become future-ready". Business Insider.
  6. ^ Pandey, Ashok. "Tech advancements shaping the future of the Metaverse". www.pcquest.com.
  7. ^ "The way we socialise is changing and that's going to be a natural progression for brands: Sukrit Singh". Campaign India.
  8. ^ "xp&dland: A web3.0 platform built for creating and executing brand strategies on the metaverse". afaqs!. 17 May 2022.
  9. ^ Bhatia, Swati (31 March 2023). "IPL 2023 Opening Ceremony Live: Back after 5 years, organiser PROMISES glittering start to IPL, Arijit Singh, Rashmika Mandanna to perform, Hardik & Dhoni have special chat - Follow IPL 2023 Live". Inside Sport India.
  10. ^ "The corporate take on metaverse; how can businesses benefit". Financialexpress. 3 May 2023.
  11. ^ "Interview: Sukrit Singh, Co-founder of Metaform". Autocar Professional.
  12. ^ R, Gopalakrishnan (14 September 2022). "'Web3 possibilities in sport are endless': Sukrit Singh". www.sportskeeda.com.
  13. ^ Bapna, Amit (4 June 2014). "Sukrit Singh: India's judge in promos and activation at Cannes Lions makes a case for non traditional media". The Economic Times.
  14. ^ "In A First, Kolkata Durga Puja Enters The World Of Metaverse". NDTV.com.
  15. ^ "Top Indian musicians to perform virtual concert 'Sangeet Setu'". Hindustan Times. 10 April 2020.
  16. ^ "COVID-19: ISRA brings together top musicians for virtual concert 'Sangeet Setu'". Business Insider.