Richard Nilsson (entrepreneur)

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Richard M. T. Nilsson (born 28 December 1982) is a Swedish tech entrepreneur and business leader. He was the co-founder and Managing Director of Lifestyle Asia and the CEO & Head of Digital Media for Burda International Asia.[1][2][3][4]

Nilsson managed the sale of Lifestyle Asia, which was acquired by Hubert Burda Media in 2016, by its international arm Burda International. Since 2020 Nilsson is the CEO and Founder of MyPetGo, Pet Tech venture that combines wearable technology, artificial intelligence with an ecosystem of pet care products and services.[5][6][7]

Early Life & Education[edit]

Nilsson was born in Stockholm, Sweden and obtained his high school diploma from Östra Real Senior High School between 1999 and 2002. From 2002 to 2004, Richard pursued further studies at the Stockholm School of Entrepreneurship (under the Swedish School of Entrepreneurship at the time). There, he earned his MBA degree with a specialization in Entrepreneurship/ Entrepreneurial Studies. In 2020, Richard enrolled in a program focused on Innovation in the Age of Disruption at INSEAD. Most recently, in 2022, Richard attended Harvard Business School and successfully completed a program called Negotiation Mastery, earning a certification in Business Administration and Management.[1]

Career[edit]

In 2004, Nilsson worked as a Team Leader at Salus Ansvar Bank AB (today, Folksam), focusing on cross-sales activities and increasing revenues across the insurance, banking products and loan portfolio.[8]

In 2006, Nilsson moved to Hong Kong where he co-founded Lifestyle HK Ltd. He took on the role of Managing Director within the company, which later transformed into Lifestyle Asia. Lifestyle Asia covers a wide range of luxury living, entertainment, and fashion topics. In 2008, Nilsson relocated to Singapore to introduce the Lifestyle Asia brand to the affluent city-state. From 2008 to 2016, Nilsson served as the Managing Director of Lifestyle Asia.[1][9][3][10]

In 2007, Nilsson was founding Partner at CRS Investment Group Ltd, where he focused on investing in and offering advice to tech startups. In 2009, Nilsson co-founded Trade It HK Ltd, an online classified marketplace that served the Canton region. At that time, Trade It HK Ltd held the distinction of being the largest marketplace operating in both languages.[8][11]

In 2017 post-acquisition of Lifestyle Asia, Nilsson became the Regional Managing Director and Head of Digital & Technology at Burda International Asia and a Partner at RPN Capital Investment Ltd. [1] [5] [2][12] Three years later, Nilsson became the founding CEO of Rhino Ventures Group. Rhino Ventures Group’s first venture is MyPetGo, “health and longevity” monitor designed to address the gaps in preventive pet healthcare. It has Health Tracking and AI-Powered Insights and operates in 150 countries.[13][14]

References[edit]

  1. ^ a b c d "5 tools that make my work easier – Richard Nilsson, CEO and Founder, MyPetGo". techcollectivesea.com. Retrieved 13 May 2024.
  2. ^ a b "Burda International Asia's Richard Nilsson on why the German luxury publisher is revamping its titles". thedrum.com. Retrieved 13 May 2024.
  3. ^ a b "BurdaInternational Joining forces". burda.com. Retrieved 13 May 2024.
  4. ^ Min, Kooi Xiu (2022-05-28). "Extreme pet pampering: Music enrichment classes for dogs?". The Straits Times. ISSN 0585-3923. Retrieved 2024-05-28.
  5. ^ a b "Lifestyle Asia Swedes in new, pivotal Burda Digital role". scandasia.com. Retrieved 13 May 2024.
  6. ^ "Richard Nilsson CEO & Founder". dellaleaders.com. Retrieved 13 May 2024.
  7. ^ "打猫主意 猫主先要称职 | 联合早报". www.zaobao.com.sg (in Simplified Chinese). Retrieved 2024-05-28.
  8. ^ a b "Richard Nilsson - CEO & Founder at MyPetGo". THE ORG. Retrieved 2024-05-13.
  9. ^ "Burda International acquires LifestyleAsia.com". Marketing-Interactive. 2017-01-16. Retrieved 2024-05-13.
  10. ^ Team, Editorial (2019-01-05). "Pioneering Digital Luxury Publishing in Asia With Richard Nilsson". Luxe Digital. Retrieved 2024-05-28.
  11. ^ "HK: Burda International acquires online publication LifestyleAsia.com". DealStreetAsia. Retrieved 2024-05-13.
  12. ^ "AsiaOne enters into content and sales partnership with LifestyleAsia.com". AsiaOne. 2014-09-24. Retrieved 2024-05-13.
  13. ^ "Lifestyle Asia publisher restructures publications, leadership - and aggressively invests in digital". Marketing-Interactive. 2018-04-12. Retrieved 2024-05-13.
  14. ^ Sainul. "Singapore's MyPetGo wants to be the Apple of pet care technology". e27. Retrieved 2024-05-28.