Vivek Bhargava
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Vivek Bhargava | |
|---|---|
| Nationality | Indian |
| Occupation(s) | Businessperson, Investor former CEO of iProspect & DAN Performance Group Founder of Communicate 2 Co-founder of ProfitWheel |
Vivek Bhargava is an Indian businessman and business executive who served as the CEO of iProspect and DAN Performance Group.[1][2] He was the founder of Communicate 2, a media company, which Dentsu Aegis Network later acquired in 2012.[3] He is currently serving as the co-founder of ProfitWheel, a SaaS company. He is also one of the main investors on the ET Now reality television series The Vault.[4] He serves as the Chairman of the IAMAI Startup Committee.[5]
Career[edit]
Vivek Bhargava founded a digital advertising agency, Communicate 2, in 1997.[citation needed] It started its operations as a web development company and later diversified its services. In 2012, he sold Communicate 2 to iProspect from the Dentsu Aegis Network (DAN), where Bhargava led iProspect Communicate 2 as the founder and managing director of the company. It was rebranded to iProspect India in 2015[6] and Vivek was appointed as the CEO of iProspect India.
In December 2016, he was promoted to CEO of DAN Performance Group, looking after all of Dentsu's digital performance agencies.[citation needed] Dentsu Performance Group included iProspect, Merkle Sokrati, SVG Media and DAN Consult.[7] He quit Dentsu[8] to start ProfitWheel, a SaaS company that he co-founded in 2020.[9][10] In October 2021, Bhargava raised seed funding for ProfitWheel from Netcore Cloud and angel investors.[11]
As a speaker, he has spoken at various events and conferences such as Ad:tech, TED, SES, SMX and I-com.[12][13] He has delivered guest lectures at many institutes, including IIT Bombay, IIM Ahmedabad and Harvard.[14][15] He is co-chair of SEMPO (Search Engine Marketing Professional Organization)'s India chapter.[14] He also serves as the Chairman of the IAMAI Startup Committee, a mentoring programme by the Internet and Mobile Association of India.[5]
Awards and recognition[edit]
- 2016: DMAI Knight of the Year at the DMAI Awards[16]
- 2016: Marketing Professional of the Year at the Indo Lanka Customer Engagement Forum[16]
- 2015: Marketer of the Year award at the 5th Asian Customer Engagement Forum[16]
See also[edit]
References[edit]
- ^ Chacko, Benita (August 23, 2021). "From family's sitar business to a SaaS startup, Dentsu's Vivek Bhargava's learning outlook keeps him going". Afaqs.
- ^ "With Communicate2.0, I wanted to help Indian companies use digital in advertising: Vivek Bhargava, DAN". Bestinfomedia.com. November 20, 2017.
- ^ Bapna, Amit (August 9, 2012). "Aegis Group acquires Communicate 2". The Economic Times.
- ^ "Leading Indian entrepreneurs to soon be investors on reality TV show, The Vault". The Economic Times. August 24, 2016.
- ^ a b "IAMAI debuts a mentoring programme for Indian startups". The Economic Times. April 23, 2021.
- ^ "iProspect Communicate 2 rebranded to iProspect India". Exchange4media.com. November 20, 2015.
- ^ "Vivek Bhargava elevated as CEO, DAN Performance Group". The Economic Times. December 8, 2016.
- ^ "Vivek Bhargava quits as head of Dentsu Performance Group". Campaign India. August 18, 2021.
- ^ "Vivek Bhargava exits Dentsu; announces new SaaS startup ProfitWheel". BestMediaInfo. August 19, 2021.
- ^ "Start-up to leader: Vivek Bhargava traces iProspect India's 20-yr journey". Adgully. November 17, 2017.
- ^ Suvarna, Anuj (October 7, 2021). "SaaS startup ProfitWheel raises $3 mn seed funding from Netcore Cloud and angels". VCCircle.
- ^ "Vivek Bhargava". Mmaglobal.com. 2022.
- ^ "iProspect's Vivek Bhargava gives TEDx talk on 'How money can buy happiness'". Adgully. November 27, 2016.
- ^ a b "SEMPO ventures into search engine business in India". Exchange4media.com. August 8, 2019.
- ^ "Vivek Bhargava dons a learner's hat amid the lockdown". Socialsamosa. April 30, 2020.
- ^ a b c "iProspect India welcomes 2016 ceremoniously with over 20 industry awards". Adgully. February 12, 2016.