Now or Never (Outasight song)

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"Now or Never"
Single by Outasight
from the album Nights Like These
ReleasedMay 11, 2012
Recorded2011
Genre
Length3:37
LabelWarner Bros. Records
Songwriter(s)
Producer(s)Goldstein
Outasight singles chronology
"Tonight Is the Night"
(2011)
"Now or Never"
(2012)
"Shine"
(2012)
Music video
"Now or Never" on YouTube

"Now or Never" is a song by American singer-songwriter Outasight. It was released on May 11, 2012, as the second single from his debut studio album, Nights Like These, via Warner Bros. Records.[1] The music video was released to YouTube on September 17, 2012. It was also the official theme song for WWE's 2012 Survivor Series.

Background[edit]

"Now or Never" was released for streaming on April 24, 2012, via SoundCloud.[2] The song was officially released as the second single from Nights Like These on May 11, 2012.[1]

In October 2012, students of Samford University posted a lip-dub video of the song, recorded at Pete Hanna Center.[3]

Composition[edit]

The song was written by Richard Andrew Conte, Kara DioGuardi and Jeffrey Fenster, while production was handled by Andrew Goldstein, who also co-wrote the track.[4] The song has been described as electropop,[5] dance pop[2] and pop rap.

Critical reception[edit]

Jenna Hally Rubenstein of MTV stated that the song, "is the kind of jam that can carry you through a long drive with the top down... Set to a synth-laden, high-energy dance track, the tune begins with O's infectious vocals."[6] William Goodman of CBS News complimented the track with a review title of "Great music meets inspiring moments..." and called the tune "upbeat and catchy."[7] Hypebeast described the track as "an infectious mix of electronic flavor and his accustomed vocals."[8]

Music video[edit]

The music video for "Now or Never" was released on September 17, 2012, via YouTube. Directed by Isaac Ravishankara, the video was shot in the summer in New Jersey.[9]

Charts[edit]

Chart peformance for "Now or Never"
Chart (2012) Peak
position
US Bubbling Under Hot 100 Singles (Billboard)[10] 3
US Mainstream Top 40 (Billboard)[11] 26

References[edit]

  1. ^ a b "Now or Never - Single by Outasight". iTunes Store (United States). May 11, 2012. Archived from the original on May 15, 2012. Retrieved June 9, 2022.
  2. ^ a b Scott Shetler (April 24, 2012). "Outasight Drops New Single 'Now or Never'". PopCrush. Retrieved May 4, 2024.
  3. ^ Ben Culpepper (October 31, 2012). "Video: Samford athletes lip dub Outasight 'Now or Never'". ABC News. Retrieved May 4, 2024.
  4. ^ Nights Like These (booklet). Outasight. Warner Records. 2012.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  5. ^ Johan Wippsson (November 20, 2012). "Outasight Premieres Debut Album On Rollingstone.com". Melodic. Retrieved May 4, 2024.
  6. ^ Jenna Hally Rubenstein (April 25, 2012). "New Song: Outasight, 'Now Or Never'". MTV. Retrieved May 4, 2024.
  7. ^ William Goodman (May 16, 2012). "Great music meets inspiring moments in "Now or Never" music video". CBS News. Retrieved May 4, 2024.
  8. ^ "Outasight - Now Or Never". Hypebeast. April 26, 2012. Retrieved May 4, 2024.
  9. ^ Jimmy Brown (September 19, 2012). "Outasight 'Now Or Never' by Isaac Ravishankara". PromoNews.TV. Retrieved May 4, 2024.
  10. ^ "Bubbling Under Hot 100: Week of August 25, 2012". Billboard. Retrieved May 4, 2024.
  11. ^ "Outasight Chart History (Pop Airplay)". Billboard. Archived from the original on November 18, 2021. Retrieved May 4, 2024.